Privacy Policy

Last updated: 5 October 2026

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This Privacy Policy explains what information Huffy Media ("we", "us", or "our") collects and uses when you use PullFit, our mixed reality resistance band fitness application for Meta Quest, why we use it, who it is shared with, and how to ask for it to be deleted.

Most of PullFit's information never leaves your headset. Some features do collect and process data: optional anonymous analytics, diagnostics, multiplayer and voice chat, and the Meta platform features PullFit uses for multiplayer (your Meta user ID and avatar). Each is described below.

1. Information Stored on Your Headset

PullFit stores the following on your Meta Quest so that it can work. We do not receive a copy of it:

Your headset's platform backup may store a copy of this data with your Meta account, which is covered by Meta's own privacy policies and terms.

2. Hand and Head Tracking

PullFit uses tracking information provided by the Meta Quest platform to understand the position and movement of your head and hands while you exercise. This allows PullFit to provide features such as exercise targets, repetition tracking and the Training Mirror.

This tracking information is used in real time and is not stored. In multiplayer it is also sent live to the other players in your game (see section 5). PullFit does not use it to identify you.

3. Passthrough and Your Surroundings

PullFit uses Meta Quest mixed reality and passthrough so that you can stay aware of your physical surroundings while exercising. PullFit does not record or store video or images of your surroundings.

4. Anonymous Analytics (Optional) and Diagnostics

Analytics: only if you agree

When you create a profile, PullFit asks whether you want to share anonymous data. You can change this at any time in Settings → Share Anonymous Data. If you agree, PullFit sends usage events to Unity Gaming Services Analytics, such as:

These events are linked to a random identifier created by Unity. They never include your name, profile names, body measurements, voice or images. We use them only to understand which parts of PullFit work well and to improve it. If you decline, none of this is sent.

Diagnostics

Unity's services automatically collect basic technical information, such as app sessions, device model, operating system, app version and an approximate country derived from your IP address. This is collected whether or not you share analytics, and is used to keep PullFit working and to fix problems.

5. Multiplayer and Voice Chat

These apply only when you use PullFit's Co-location or Online multiplayer:

6. Meta Platform Features

PullFit requests the following Meta platform features for multiplayer:

Inviting friends uses Meta's own invite panel. Your friend list is shown inside Meta's interface, and PullFit never sees it. PullFit does not access your Horizon username or profile photo.

This information comes from Meta, is used only while you are in a multiplayer game, and is not stored on our servers. It is never sold or used for advertising. Meta's own use of it is covered by the Meta Privacy Policy.

7. How We Use Information

8. Advertising and Sharing

PullFit has no advertising and no ad tracking. We do not sell or rent your information, and we do not track you across other apps.

Information is processed by the service providers PullFit needs to work:

We may also disclose information if required to do so by law or where necessary to protect our legal rights.

9. Data Retention

10. Your Choices and Deleting Your Data

You can also contact us at the same address to ask what information we hold about you or to correct it.

11. Children's Privacy

PullFit is intended for ages 13 and over, and we do not knowingly collect personal information from children under 13. Use of Meta Quest devices and accounts is also subject to Meta's age requirements, parental controls and terms.

12. Security

We take reasonable measures to limit the information PullFit processes and to protect information within our control. However, no electronic storage or transmission system can be guaranteed to be completely secure.

13. Changes to This Privacy Policy

We may update this Privacy Policy as PullFit develops or if its data practices change. When we do, the updated policy will be published on this page and the "Last updated" date will be revised.

14. Contact Us

If you have questions about this Privacy Policy or would like to make a privacy or deletion request, please contact:

Huffy Media
Email: huffy2media@gmail.com